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Senior Sales Associate

Job Description

Playway Books is looking for an experienced educational book sales candidate to be a part of our Sales team to help us lead and expand our clientele in Kerala. We are a start-up reestablishing a 21yr old small scale industry product into a well-known brand in education by encouraging students to learn by playing.

Key Objectives

The candidate will be responsible for the entire sales cycle – generate leads from designated schools (all curriculum), meet the decision makers at schools or school associations, pitch the product, create a need, build demand, win sales orders prior to starting of academic year procurement, manage demand based on sales forecast for production, send sales quotations to potential schools, follow-up rigorously to closure, secure purchase orders from customers prior to production, manage the entire sales cycle on a CRM, track your daily/weekly meetings and client activities, assist Head of Sales in promoting, marketing and selling the inventory of books through ecommerce channels.

Responsibilities include, but are not limited to

  • Be the focal point for the brand, product, and the values we stand for.
  • Manage all Business Development & Sales activities within the assigned region/territory.
  • Analyze and execute sales targets on your own and deliver targets monthly.
  • Create your marketing plans justifying ROI and execute them to generate sales.
  • Manage sales & marketing operations for promotion of books.
  • Establish multiple sales channels such as distributors, resellers, and ecommerce platforms to drive sales and generate revenue throughout the year
  • Coordinate all activities related to marketing, sales, and follow-up with schools.
  • Create a database of potential schools by curriculum or syllabus, school associations such as PTA, and decision makers responsible for school procurement.
  • Recommend changes in product, supply, logistics, services, policy, etc. based on evaluation of results for competitive advantage.
  • Analyze custom requirements, requests and feedback from schools and report back to management on a quarterly basis.
  • Fulfillment of ecommerce orders, returns, and refunds for direct customers

Key Skills required:

  • 2 – 5 years of experience in a similar profile in a similar industry.
  • Must know schools in Kerala and acquire right contacts in each region/territory.
  • Bachelor’s degree from the relevant stream.
  • Excellent business communication & presentation skills.
  • Willingness to travel more than 75% of the time & must have own conveyance (2-wheeler preferably).
  • A high degree of integrity, maturity, and ability to work with the team remotely.
  • Sense of responsibility to work with minimal or no supervision.
  • Self-starter who is commercially minded, target-driven, process oriented and motivated.
  • Experienced with CRM systems and processes.

Benefits

  • Fixed Salary monthly
  • KPI based Sales incentive/bonus paid quarterly
  • Laptop
  • Phone
  • Travel Allowance
  • Work from anywhere

Important

  • Role: Field Sales Executive
  • Salary: Compensation per industry standards
  • Industry: Education / Training
  • Functional Area: Sales & Business Development
  • Role Category: Retail & B2C Sales
  • Employment Type: Full Time, Contract

Key Skills

B2B sales, school visit, school sales, business development, sales, product sales, book sales, academic book selling, cold calling schools, generating leads from potential schools

Education

PG: Any Bachelor’s degree or Post-graduation from a reputed b-school/college